KonsumCheck By “climate Seeks Protection”: How Much CO2 Is In Your Shopping Basket?

Nutrition caused 15 percent of greenhouse gas emissions per head / interactive KonsumCheck shows carbon footprint of food Berlin, 4th August 2011. The field of nutrition is responsible for 15 percent of annual greenhouse gas emissions per capita nationwide. Thus, our food caused even more greenhouse gases than our private car traffic – a circumstance that so far little is discussed in public. Opportunities for climate protection, arising from it for each individual are often unexploited. The new KonsumCheck on this information gap and makes visible the climate protection potential of a purchase decision. “The interactive online Advisor, the the non-profit co2online GmbH in the campaign promoted by the Ministry for environment climate seeks protection” offers, provides important and easily understandable information about the carbon footprint of selected food products consumers with just a few clicks. Simple decision support for sustainable consumption exactly breaking down the KonsumCheck, which Shares in CO2 caused by growing, packing, processing or transport. The Advisor get consumers a quick and easy-to-use decision support for your individual product selection on the hand.

“, explains Tanja Loitz, Managing Director of co2online. We want to raise awareness among consumers for the relationship between the choice of their food and climate change. At the same time you will receive helpful tips for a sustainable, healthy, and last but not least tasty diet.” A focus on consumption accompanied the Advisor to extensive subject special with raffle. Main focus is on practical diet tips, as well as an expert post around the topic of food and climate. InGreen organic market, with the support of the company, Cosmos publishing and Hadecke Verlag there also great prizes and vouchers win. With the KonsumCheck the climate protection campaign extends its extensive guides on the subjects of heating, power consumption and mobility a new area. Up today over 3.7 Million closed online discussions and from the energy advisor resulting 2.44 million avoided tons CO2 are not only a sought-after, but above all an effective service in the Internet. Point to, where consumers use energy more efficiently, reduce CO2 and thus save money.

About the co2online non-profit limited company the non-profit consultancy co2online mbH for reducing climate-damaging CO2 emissions committed. Interactive energy advisors, an energy savings, heat mirrors and heating advice and a strong network of Portal partners from business, media, science and policy, she motivates individuals to also save money with active climate protection. “” co2online is funded campaign seeking climate by the Ministry for environment protection”(www.klima-sucht-schutz.de), as well as the heating level campaign” (www.heizspiegel.de) and the Energiesparclubs “(www.energiesparclub.de). Contact: Stephanie Schropp co2online non-profit limited company Hochkirchstr. 9 10829 Berlin Tel: 030 / 7809665 -. 14 E-Mail: Klima.sucht.Schutz co2online


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